How To Create and Market Your own E-Book

The Internet presents an amazing opportunity foranyone who knows how to research and write.

There's masses of free information on the Web - allyou have to do is gather it together and package it,and you have an E-Book that people will pay for.

"But if there's so much free information on the Web,why would anyone pay for my E-Book?", you may bewondering.

The answer? Convenience!

They'd rather buy your E-Book and save themselves thehours, days and weeks that you spent researching itand putting it all together.

------------------------------STEP 1: Writing Your E-Book------------------------------

Pick a Topic. It could be 'How to accept Credit Cardson the Web without having a Merchant Account'. Or itcould be '25 Free Resources For Getting More Traffic',or it could be about Cooking, Gardening, Dog Breeding,etc.

Write down the Title of your E-Book in the center of ablank page and circle it. If you can't think of atitle yet, just write down the subject that yourE-Book will be about (e.g. Dog Breeding).

Then jot down 8 or 10 Basic Ordering Ideas (BOIs) in aradius around your E-Book title or concept.

If you're having trouble coming up with BOIs, hold inyour mind the title or concept of your E-Book and thenask yourself these questions: WHO, WHAT, WHERE, HOWand WHEN.

Now connect the Basic Ordering Ideas to the E-Booktitle with outward-pointing arrows, like the spokes ofa wheel.

Under each BOI, draw a vertical line and against thatline, jot down the sub-ideas that belong under thatBasic Ordering Idea.

Now turn your Mind Map into an outline. Take the BasicOrdering Ideas from your Mind Map and order them, 1 to10 (or 1 to 8, 1 to 12 etc); These are your Chapterheadings. Now take the sub-ideas and write them downunder each BOI; these are your Chapter sections.

I recommend you write the text of your E-Book as asingle Microsoft Word document. This allows you to geta feel for the overall structure of your E-Book, andit also makes spell-checking much easier.

------------------------------STEP 2: Creating Your E-Book------------------------------

Now divide your Word document into single pages; thesewill become the HTML pages of your E-Book.

There are well over a dozen different E-Book compilerson the market.

Here are two compilers that are free:

- SbookBuilder:http://www.jansfreeware.com/jftools.htm#sbookbuilder

- eBookIt:http://www.cottagemicro.com/ebooks/

However, if you want to make a good impression withyour customers, I highly recommend that you use acommercial E-Book compiler.

Here is a list of commercial E-Book compilers:

- Activ EBook Compiler:http://www.ebookcompiler.com

- Document Publisher:http://www.fuguesoftware.com

- EBook Pro Compiler:http://www.ebookpro.com

- E-Book Publishing Wizard:http://www.successarsenal.com/

- EbookPaper:http://www.ebookpaper.com

- E-Publisher Gold:http://www.ebook-software.com

- ePublish Now:http://www.ebookgraphics.com

- FlipBrowser V. 1.0:http://www.flipbrowser.com

- ExeBook:http://www.exebook.com

- HTML2EXE:http://www.html2exe.com

- HyperMaker HTML 2000:http://www.bersoft.com

- Illuminatus v4.51:http://www.digitalworkshop.co.uk

- Infinite Ink:http://www.infiniteink.com

- NeoBook V. 4.0:http://www.neosoftware.com

- WebCompiler:http://www.webcompiler.com

- WebExe 1.3:http://www.aw-soft.com/webexe.html

- WinEbook:http://superwin.com/

------------------------------ STEP 3: Formatting Your E-Book------------------------------

There are many sites that offer ready-made E-Booktemplates, some free, some you would have to pay for.

Here's a site that offers free E-Book templates.

http://stickitsoftware.freeyellow.com/neobooktemplates/

And here are 2 sites where you can buy ready-madetemplates:

http://www.web-source.net/ebookstarter/ebooktemplates.htmhttp://www.msinc ome.com/Templates/covers.html

If you decide to create your own format, here aresome basic formatting tips. Your E-Book shouldcontain:

(i) an Index page that serves as the entry point toyour E-Book. It should contain a Welcome message, yourcopyright statement, and a link to the 'Contents' pageof your E-Book.

(ii) A 'Contents' page. This should be a list ofall the chapters in your E-Book, with Section titlesfor each chapter. The Chapter titles should behyper-linked to the first page in that chapter, andthe Section titles should be hyperlinked to the firstpage in that section.

(iii) A link at the top of each page of your E-Bookthat says 'Contents' and which takes the reader backto the 'Contents' page.

(iv) The Chapter title at the top of each page, sothat the reader knows which Chapter they are reading.

(v) A set of links at the top of each page thatallow the reader to jump back and forth between thedifferent sections of the Chapter.

(vi) Forward and Backward arrows (hyperlinked) atthe bottom right of each page which take the readerback one page or forward one page.

------------------------------STEP 4: Selling Your E-Book------------------------------

There are basically 2 ways of selling your E-Book:either you have a merchant account and accept creditcards yourself, or you use a '3rd Party Credit CardProcessor'.

Here are two 3rd Party Credit Card Processors that Irecommend. Neither of these 2 companies chargesmonthly fees.

Each has advantages and disadvantages, which I havesummarized below:

---------------------(i) Clickbank

http://www.clickbank.com---------------------

- To sell your E-Book through Clickbank, you will

have to pay a one-time joining fee of $49.95

- Clickbank charges 7.5% per sale plus $1

- With Clickbank you will only be able to offer

payment via Credit Card.

- if you use Clickbank to sell your E-Book(s), you

also have a ready-made affiliate program. Clickbank

will track your affiliate sales and send out checks

every 2 weeks to your affiliates.

- Clickbank will send you an automatic email every

time you (or one of your affiliates) make a sale.

- Minimum amount before a check is issued is $5

---------------------(ii) Ibill (Internet Billing Company)

http://www.ibill.com/---------------------

- ibill does not charge a joining fee.

- ibill charges 15% per sale (more for telephone billing).

- ibill allows your customers to pay in a number of

different ways, such as online check, telephone

billing, or credit card. Many people don't have a

credit card, so offering your customers alternative

ways of paying can significantly increase your volume

of sales.

- ibill doesn't operate an affiliate program.

- ibill doesn't send you an email every time you make

a sale.

- Minimum amount before a check is issued is $150

The possibilities with E-Books really are endless -you're only limited by your own imagination.

And remember: how ever obscure you think your E-Bookconcept is, there will be a market for it. In fact,that's the essence of 'niche marketing': the morenarrow your focus, the more customers you will find.

Wishing you every success!

------------------------------------------------------------
Michael Southon has been writing for the Internet for over 3
years. He has shown hundreds of webmasters how to use this
simple technique to build a successful online business. Click
here to find out more: http://ezine-writer.com/
------------------------------------------------------------

---

PARLOT.COM: Turnkey Money Making websites

5 Tips To Help you start self publishing for profit

Here's a really simple way... to start your own business... Read More

The Bible of Marketing Ebooks

The ebook from Michael Cheney really is the bible when... Read More

Book Publishing for Entrepreneurs

There was a time when it was relatively easy to... Read More

Lets Get One Thing Straight About Being A Published Author

Just for fun, evaluate the following statement:"Most people want to... Read More

Cash in on Your Expertise

Even though I've never met you, I know one thing... Read More

Website Promotion: 10 Uncommon And Unusual Free Product Bonuses

Giving away free bonuses is one well tested website promotion... Read More

eBooks With Reseller Rights Are Your Ticket To Online Success

Starting an Online business today is pretty easy and it... Read More

Resell Rights Power

The Quickest Way To Have A Product To Sell On... Read More

20 Questions To Ask Before Creating An eBook

1. What will be the title of your ebook and... Read More

Ebooks Are The BEST Form Of Advertising!

Ebooks are part of the new frontier of cyberspace. They... Read More

10 Secrets to Write Your eBook Like a Winner!

You already have what it takes to write your first... Read More

10 Excuses for NOT Authoring an eBook!

Most people at one time or another have said to... Read More

The REAL Info Products Secret and How to Get Out of the Cycle

Most "info-products" revolve around Internet marketing, and get rich quick... Read More

Internet Advertising Solution: 18 Reasons Why Giving Away A free Ebook Can Help Heat Up Your Sales

Sometimes, you may have to give something away in order... Read More

Surefire Way To Find Hot Selling eBook Topics

To become an entrepreneur, you need product ideas.Even more important,YOU... Read More

How To Rebrand Your eBook Using Active eBook Compiler

Complete all the pages for your eBook in HTML format.... Read More

Your First Step to a Digital Publishing Empire

The hardest part of writing is the first sentence. When... Read More

What Comes First - The Cover or The eBook?

One of biggest trend these days is related to ebooks.... Read More

Price your eBook to Sell Well

Q. The big question asked me in teleclasses or client... Read More

Should You Write A Book?

Why would you want to take on such a task?A... Read More

You, Marketing-Minded Financial Planner, Can Be an Author

After you've gotten in the groove of turning out articles... Read More

Self Publishing Era: Digital Publishing Tears Down Walls

Since the birth of publishing, authors have been forced to... Read More

This Simple Publishing Mistake Could Be Losing You Half Your Back End Sales!

Many of the Internets biggest ebook sellers are making this... Read More

Convert Productive Articles to Profitable eBooks

How many articles, reports and discussion papers have you written... Read More

How To Bring In Your First $100,000 With Infoproducts

Can you really earn a living creating and marketing ebooks,... Read More