8 Easy Online Ways to Market Your Book For Free

Marketing your book whether you went the POD, e-book, or traditional route can be a daunting process. Figuring out what works and what doesn't can take time, energy, and if you're not careful a lot of money. When I first self-published my science fiction novel GETTING OUT ALIVE, I had already done quite a bit of research into ways to market my novel that didn't eat into my pocket book.

Here are the top 8 ways I've marketed my book and seen results:

*Create a presence on the web. There are many ways to do this, but having your own website to promote your writing is the best way. There are lots of places that have free webpages, but Bravenet.com has everything you could ever want (webjournals, tell-a-friend service, guestbook, and mailing lists to name a few) and this includes free hosting.

*Sign other author's guestbooks. The author is not the only one who reads the entries, and make sure you add your website address even if they don't give you a spot to put it. Put it beneath your name when you sign your entry.

*Be a regular on message boards, answer newbie's questions, and don't forget to add your signature with your website address. The important thing to remember here is to pop in on a regular basis, otherwise it looks like the only reason you're there is advertise, and participants won't take you seriously.

*Join writers groups online and post, post, post! That's not to say you should inundate any group with advertising e-mails about your book, but rather to participate in the discussions. If you have a signature line at the end of your e-mails this will do your advertising for you.

*Speaking of signature lines, create one and add it to all of your e-mails. This is one of my favorite freebies. People do read signature lines and I have actually ordered books because I found them via the signature line.

*Give away free PDF electronic versions of your book (not too many now, just 2 or 3) in return for reviews. This has worked very well for me, and I've gotten some good reviews from doing this. Readers like free and are usually more than willing to write a review in return.

*Trade electronic versions of your book with other published authors and do a review for each other.

*Once you have reviews post them on your website and anywhere else you can. There are many places to post reviews for free, just search on google for book reviews. See if your reviewers will post their reviews for you at these websites.

Regina Paul is the author of the science fiction novel GETTING OUT ALIVE, and editor of the free bi-monthly writer's e-zine Regina's Universe. You can read the first chapter of her novel, sign up for her e-zine and find many other writer's freebies at: http://www.reginapaul.bravehost.com

In The News:


New York Daily News

Coulter is 'Guilty' of nothing more than marketing
Milwaukee Journal Sentinel, WI - Jan 7, 2009
But these books and whatever "controversy" they bring both fade quickly. It's called marketing. And whatever else Ann Coulter may be, she's superb at using ...
Video: Ann Coulter's 'Guilty' CBS
Follow-up: Coulter's ban falls a wee bit short of a lifetime Examiner.com
Ann Coulter Comes Out Swinging on the Today Show Women on the Web
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Time to rediscover Indian frugality: Nirmalya Kumar
Economic Times, India - 13 hours ago
In the book, Marketing as Strategy, I observed that many companies view marketing “as a big cost centre...or a charity: well funded in good times and the ...

New Car Shoppers to Buy American: Survey
Promo Magazine, NY - 10 minutes ago
One-third of respondents to the survey conducted by Kelley Blue Book Marketing Research said they would only buy cars produced in America, ...

Book of Lists 101: Hosted by Union Bank of California
Bizjournals.com, NC - 9 hours ago
... the Book of Lists at an upcoming FREE seminar hosted by the Puget Sound Business Journal and led by Circulation Marketing Representative Elizabeth Case. ...

Nearly Three-Quarters of New Car Shoppers Prefer to Buy American ...
PR Newswire (press release), NY - Jan 8, 2009
The latest Kelley Blue Book Marketing Research survey was conducted on Kelley Blue Book's kbb.com among 537 qualified respondents from December 8-14, 2008.
Car Buyers May Buy American! CNBC
all 11 news articles

Why Now is the Worst Time to Cut Your Marketing Budget!
NewsBlaze, CA - Jan 6, 2009
His first book, Marketing Strategy and Uncertainty (Oxford University Press), laid the foundation for the fusion of marketing and finance--an area he has ...

TharpeRobbins executive authors chapter in marketing book
Statesville Record & Landmark,  USA - Jan 7, 2009
According to a TharpeRobbin's news release, the book is "an insider's perspective on devising, developing, and executing effective long-term marketing ...

Local writer self-publishes children's book
Millbrook Round Table, NY - 9 hours ago
The company, she said, helps a little with the marketing. The book is then printed based on demand. "The world is negative enough as it is and it feels like ...

Publishers Weekly

BN.com Gets a President
Publishers Lunch Deluxe, Bronxville - 15 hours ago
He was director of school & library marketing at Disney Book Group. Vivian Chum has joined Prospect Agency as an agent. She is seeking romance, ...
Killick Moves to Kingfisher Publishers Weekly
all 2 news articles

Major US Book Clubs Switch to Hassle-Free Membership Policy -- No ...
PR Web (press release), WA - 6 hours ago
... years since Harry Sherman founded the Book-of-the-Month Club on the premise of what was later to become known as "Negative Option" marketing method, ...
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